★★★★★

She should see herself in the doll she loves.

Bella has real textured curls — made to be brushed, braided, washed and loved for years. Designed by Zoe, who couldn't find a doll with hair like hers.

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18-inch flagship · only on beautifulcurlyme.com

A girl lying on a pink rug with her hair fanned out, ringed by a circle of Beautiful Curly Me dolls

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Shop by who it's for

Start with her age

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Binta plush doll with a matching STEM puzzle set, for younger girls Ages 3–5 Plush dolls & first books Bella, the 18-inch doll, standing in a blue tutu Ages 6–9 Bella, bundles & picture books Cover of the Beautiful Curly Me picture book by Zoe Oli Ages 10+ Books, puzzles & courses The Curly and Confident Clubhouse STEM puzzle laid out for a classroom Classrooms Sets of 20–40, POs accepted
Bella, the 18-inch doll, shown full length in a blue tutu Close-up of Bella's rooted curl pattern Everything in the Bella curl confidence bundle, laid out flat
The flagship · online only

Bella 18-Inch Doll with Washable Natural Curly Hair

★★★★★ $65 Was $79 SAVE 18%

Her hair is rooted to be handled. Brush it, braid it, wash it, air-dry it and the curl pattern comes back. Comes with a wide-tooth comb, satin bonnet and Bella's Book of Affirmations.

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In stock · ships in 2 days · buy one, we gift one

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What mothers buy most

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Gift a Doll

{{ counterLabel }} dolls given to girls who needed one

Dolls go to girls in foster care, shelters and Title I classrooms. Buy one doll and we gift one. Direct gifts are tax deductible.

A group of girls holding their Beautiful Curly Me dolls
Gifting

Buying for someone else's daughter?

Who is it for?

  • Gift wrap · $6
  • Handwritten note · free
  • Choose the delivery date
  • Ship straight to her
Binta plush doll with a matching STEM puzzle set Bella, the 18-inch doll, in a blue tutu The Curly and Confident Clubhouse STEM puzzle, assembled
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Zoe Oli holding the Bella doll she designed
Our story

Zoe started this brand as a girl who couldn't find her own hair on a shelf

She sketched the doll she wanted, took the idea to her mother, and turned it into a company that has put dolls, books and classroom sets in front of thousands of girls. She still leads the product design today.

Read the full story →
For schools & districts

Classroom sets, published pricing, POs accepted

  • Sets of 20 — $1,040 · sets of 40 — $1,960
  • W-9 and sole-source letter available to download
  • Net-30 on purchase orders
Request a quote Download price list (PDF)

4.9 out of 5, from 191 mothers

A customer's daughter holding her Bella doll
★★★★★
"She asked for straight hair in March. She has not put this doll down since June. The curls survive baths."
Danielle T. · verified buyer
Matching satin bonnets for a girl and her doll
★★★★★
"I bought it for my granddaughter's birthday, wrapped, with a note. It arrived on the day I chose."
Yvonne M. · verified buyer
Binta plush dolls and puzzles set out on a classroom table
★★★★★
"Twenty dolls for twenty second-graders. The PO went through without a single phone call."
Ms. Reyes · Title I teacher
The Imara ballerina doll with a matching mini-and-me bonnet set
★★★★★
"The matching bonnets were the part she screamed about. Now they do wash day together."
Alicia B. · verified buyer